Spa franchises are an increasingly prominent segment of the international market, as customers demand more when it comes to their sense of cleanliness and wellbeing. Despite this industry seemingly being one of the first you’d need to shut down during a pandemic where close contact is mandated, brands like Hand & Stone managed to continue growing during the past two years, and show no sign of stopping.

Why franchisee satisfaction should be your North Star, with John Teza of Hand & Stone