Alabama Native and Multi-Unit Franchisee to Bring Premier Massage and Facial Spa Brand to the Madison Community

Madison, Ala. (Sept., 2023)Hand & Stone Massage and Facial Spa, the nation’s leading luxury massage and facial spa franchise, announced today the opening of its newest franchised location in Madison. Located at 8334A Highway 72 W, the new Hand & Stone Madison spa is owned and operated by multi-unit franchisee and Alabama native, Ayesha Patel.

Having been immersed in the industry from an early age due to her parents owning several franchises, Ayesha has made her mark as a multi-unit franchisee, extending across the restaurant industry into the domain of wellness. The opening of this new spa will signify her second venture into the realm of Hand & Stone locations. Notably, her initial venture into the spa business took place three years ago in Huntsville and achieved resounding success.

"Growing up around the sizzle of the restaurant industry, I developed an insatiable appetite for business ventures. With my parents as guiding stars, I decided to venture beyond the dining realm,” said Patel, owner of Hand & Stone Madison. “Now, as I step into the serene world of Hand & Stone once again, I am thrilled to bring this exceptional spa experience to the people of Madison. This new spa opening signifies the next chapter of my entrepreneurial journey, and I’m confident its success will echo the triumph of my first Hand & Stone spa in Huntsville.”

The newest Hand & Stone in Madison brings high-quality professional massage services, including Swedish, Himalayan Salt, Sports, Deep Tissue, Oncology and Prenatal massages to the Madison community. Guests can also visit the new spa to enjoy Hand & Stone’s signature hot stone massage and best-in-class facial and hair removal treatments tailored to each individual's needs or skin concerns, with a wide-range of services available for women, men and teens.

Like all Hand & Stone spas nationwide, the new Madison location offers advanced skincare and spa services that incorporate new technologies at the forefront of the wellness market to enhance each guest’s overall experience. These advanced services include Decompression Therapy massage, Diamond Glow facial, NuFACE microcurrent facial, Percussive Therapy massage and LED Phototherapy facial, as well as innovations such as CBD oil enhancements and partnerships with award-winning skincare lines Dermalogica® and ClarityRX (CBD offerings vary by market).

All Hand & Stone services are performed by experienced certified estheticians and Registered Massage Therapists. The brand’s commitment to guest experience has translated to an unparalleled level of expertise at each location, supported by best-in-class training and ongoing education resources. At Hand & Stone Madison, members will have access to a team of wellness experts who specialize in providing exceptional skincare and massage treatments, ensuring a tranquil, relaxing, and comfortable environment.

The Madison Hand & Stone spa is open Monday-Saturday from 9 a.m. to 8 p.m., and Sunday from 10 a.m. to 7 p.m. For more information about Hand & Stone’s massage and facial services or to schedule an appointment, call 256-850-1099 or visit https://handandstone.com/locations/al-madison.


Hand & Stone is a 560-plus unit massage and facial spa franchise with a mission to bring affordable, luxury spa services to all. Launched in 2004, Hand & Stone now has locations across 35 states and Canada. Each spa features best-in-class skincare treatments highlighting the latest in cosmetic technology. Available for women, men and teens, a wide range of services are tailored to each individual's needs or skin concerns. Hand & Stone facial treatments are performed by licensed estheticians, using top-of-the-line products backed by science including Dermalogica and ClarityRx Clinical Skin Care. The fastest-growing spa franchise in the country, Hand & Stone has been named No. 1 in the spa category by Entrepreneur Magazine in 2023, 2021 and 2020 and was ranked No. 8 on Forbes' Best Franchises to Buy list in the high investment category. For more information, visit www.handandstonefranchise.com.